
Email: Swagato.chatterjee10@iimb.ernet.in
Batch/Specializations: Marketing
Research Interests:
Consumer Behavior, Analytical and Choice Modeling and Decision Making, Services Marketing, Wait for service
Education
Work Experience:
Positions Held:
FPM Placement Representative in IIM Bangalore for the academic years 2011-13
Conference Publications:
"Profitability of unorganised service sector: A sustainable marketing approach" in 5th Great Lakes-NASMEI Marketing Conference, 2011, Great Lakes Institute of Management, with Ms. Arpita Ghatak
"Productivity of unorganized service sector: A study on street food vendors" in Doctoral Colloquium 2011, IIM Ahmedabad.
“Relief Well Drainage Proposal for a more Reliable Municipal Water Supply” in Conference of Infrastructure, Sustainable Transportation and Urban Planning, 2010, Indian Institute of Science, Bangalore