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Mulky, Avinash G
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Avinash G Mulky
Marketing

Professor

 

Ph. D, IIT Bombay, 2003
Post Graduate Diploma in Management, IIM Ahmedabad, 1976 - 78
Bachelor's degree in Electronics Engineering, K.R.E.C. Suratkal, 1971 - 76

Phone:  +91-80-26993271
Address:  B-202

Research Areas:
Retail modernization; Distribution structure; Customer care

 

Recent Consulting:
Power Grid Corporation of India Ltd.: Three week Strategic Leadership Programme at IIML for DGMs, September 2002 (with Prof. Ashok Bannerjee)
State Bank of India: Two week Strategic Leadership programme at IIML for DGMs, November 2002 (with Prof. M Jayadev)
Bharat Petroleum Corporation Ltd.: A series of seven MDPs for top dealers of BPCL August 2005 - October 2005
Conducted training programmes for some of the top organizations in the fields of banking, petroleum, automobiles and consumer electronics
Consulted with some of the above organizations on projects aimed at improving marketing performance, managing marketing knowledge and assessing marketing competence
Delivered lectures in over 50 company open programmes in the areas of General Management, Sales and Distribution, Brand Management and Marketing Research

 

Academic Positions:
IIM Bangalore, India: 2006- present
BPCL Chair Professor at IIM Lucknow
Chairman, Post Graduate Programme at IIM Lucknow (April 2003 - April 2005)
Chairman, Audit Review and Coordination Committee at IIM Lucknow (Oct 2002 - Sep 2005)
Coordinator - International Students Exchange Programme at IIM Lucknow (November 2003 - 2006)
Chairman, Financial Aid Committee at IIM Lucknow (May 2005 - 2006)
Member - Computer Advisory Committee, Management Development Programmes Committee at IIM Lucknow

 

Other Assignments:
BPL Limited, Bangalore (1998 - 2001) Head - Digital Products

SPJIMR, Mumbai (1997 - 1998) Associate Professor - Marketing

Easy Call Paging India Ltd. (1995 - 96) Senior Vice President Marketing

Philips India Ltd., Mumbai and Pune (1985 - 95) Divisional Marketing Manager - Domestic Appliances Division

 

Awards:
Best Faculty at IIM Lucknow - 2003 - 04

 

Significant Publications:
International Journals
Mulky, A. (2005) ‘The Retail Sector in India' ‘European Retail Digest'
Mulky, A. (2004) ‘Management Cases in India' Review of Business Research, Vol 3 (1) pp 77- 81