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Working Papers

Working papers

Faculty : Prof. Amit Gupta, Nagarajan Ramamoorthy & Subodh P. Kulkarni Working paper No : 236
Title : Individualism-Collectivism Orientation and Employee Attitudes: A Comparison of Employees from India and Ireland Year of publication : 2005
Abstract :

Research on cross-cultural management has suggested that employee attitudes and values differ across cultures. This stream of research suggests that managerial practices that are successful in one culture may not a successful in another culture. Hofsted’s (1980) study on cultural values suggests that Indians tend to be more collectivist, whereas the Irish tend to be more individualistic. However, both Ireland and India tended to be similar in terms of weak uncertainty avoidance. In this study, consistent with the suggestion that Irish are more individualistic and Indians are more collectivits, we hypothesized and found significantly higher levels of normative and affective commitment, and willingness to expend extra effort on the job for the Indian employees, compared with the Irish employees. Yet, contrary to our expectation, Irish employees reported greater intent to stay with the current organization than the Indian employees.